Blog

Business & startups

Plain-language posts for business owners: budgets, risks, and working with developers without surprises.

New businesses a year
US 5.7M · EU 3.5M
Who builds the product?
Business · Market
Business · 5 min read ·

Millions of new founders, not enough builders: the MVP gap in the US, EU and Australia

Close to ten million new businesses start each year across the US, EU and Australia, and more founders than ever start alone. The numbers behind the demand for a first product, and what to do if you are one of them.

More engineers?
80% of features unused
Better design ✓
Business · Strategy
Business · 5 min read ·

More engineers won’t fix it. Good design can cut your software bill in half

Companies keep adding engineers, but much of the budget goes to features nobody uses and to paying for old shortcuts. The evidence, and how good design gets that money back.

Your cloud bill
27% wasted
7 places to look
Business · Cloud & cost
Business · 4 min read ·

About a quarter of your cloud bill is probably waste. Here’s where to look

Companies estimate that 27% of their cloud spend is wasted. The seven places that waste usually hides, and how to cut your bill without slowing your product down.

Vietnam digital economy
$34B → $39B
→ $49B in 2026
Business · Market
Business · 6 min read ·

Why aren’t you building your tech team in Vietnam? A market on the move

Vietnam is Southeast Asia’s fastest-growing digital economy, NVIDIA is building an AI R&D centre there, and new laws back software and AI. What the shift means for your product and team.

What you see
+ what keeps it working
= your real budget
Business · Startups
Business · 6 min read ·

What does an MVP really cost? Where the money goes

Why quotes for the same app differ five times over, where an MVP budget really goes, the running costs nobody mentions, and how to spend less without building something fragile.

Works in the demo ✓
Safe with customers?
5 checks
Business · AI & risk
Business · 5 min read ·

Built your app with AI? 5 things to check before real customers use it

AI coding tools can build a working app in days. Before customers and money touch it, check these five things: secrets, data access, user input, payments and backups.

Hourly? Fixed?
Per milestone ✓
Business · Working with developers
Business · 5 min read ·

Fixed price or hourly? How to pay for software without surprises

Hourly billing puts the risk on you, fixed price needs a clear scope. Why paying per milestone usually works best, what a good milestone looks like, and the red flags to watch for.